If you don't know yet, budget planning is when we estimate
the revenue that will come, the production costs and the expenses necessary to
run the company. In other words, how much you have to sell and spend to keep
your business healthy .
The budget organizes this vision in numbers, showing its
financial and economic performance of the future and the past. With it, keep
track of your company's progress, making it easier to take action to improve
results.
A methodology, on the other hand, consists of previously
aligned methods and processes that help carry out an activity or project. It's
like a script that will organize your actions.
The reconciliation of budget planning with the methodology
is the way to direct the steps and actions in an orderly and progressive way,
ensuring the complete execution of the company budget . This is therefore the
best way to create a budget plan .
Knowing him very well, we dedicate this text to a detailed
procedure in creating a budget planning through the methodology. From now on,
you will follow every step in executing an excellent corporate budget !
Let's go to the
steps!
Financial modeling: understand how everything works
Financial modeling is the first step and has a very
important weight. Here, you understand how your business is financially
organized: how is your business chart of accounts , how is the cost center
built, what are the sales channels, how data is collected and how it is
possible to extract it from your ERP (if necessary).
The goal is to design the entire financial flow and how the
documentation, transactions and how to organize it work. This is the way to
"tidy up the house" and look at your finances from an overview and an
overview.
Main objective: where does your company want to go?
The main focus (also known as OMTM) is the center where the
other passages rotate. And not surprisingly, all the other steps use the goal
as a parameter for decision making. Because once defined, the goal will guide
the actions of the company as a whole .
The main goal should be set after an analysis of your
company. This goal must have indicators to measure it; it must also have a
period to reach (months or years). See an example of the main goal:
Main objective : to reach net profit of $ 100 thousand by
December
Indicator 1 : gross billing by placement
Indicator 2 : average monthly ticket
Indicator 3 : percentage of cancellations
In the example above, we are clear on what the goal is, how
far it should be reached and some indicators that help measure it. From this
point on, we know which budget planning will help to achieve: $ 100,000 net
profits. With that defined, let's move on to the next step: budget planning
itself.
Budget planning: how to reach the main objective
So far you have understood what budget planning is, why
financial modeling exists and the importance of having a primary guiding goal.
You already understand all this, but you still need to go deeper into budget
planning. After all, this is the strategy that will allow your company to reach
its main goal .
Also, let's go to the steps that make up budget planning.
Revenue budget
In the revenue budget you need to project all the items
planned for your Cash Flow . That is, how many of your products (or services)
do you plan to sell in the next three, six or twelve months? This step is very
important and requires the help of the sales manager, since it is necessary to
use the current production capacity of the sector as a basis.
In summary, the recipes are:
Sales of products or services;
Sale of a property
Remember the main goal of $ 100,000 in December? Therefore,
when planning your revenue budget, it is important that year-end sales are
sufficient to achieve those goals.
Reinforcement: all budgets contained in the planning will
focus on achieving the main objective.
Budget for sales deductions
With the planned revenue, you will know how much you expect
to sell next month, for example. From this information it is already possible
to project the inevitable sales deductions.
Some sales deductions are:
taxes;
Returns and cancellations;
Maritime transport;
Commissions.
Deductions are discounts on each product and service
marketed. Therefore, if your company plans to bill 10 thousand in sales,
deductions must be applied in addition to gross revenue.
Budget of production costs
The production cost budget is the planning of all the costs
necessary to produce a product or sell a product or service.
Production costs are classified according to your company's
activities. For example the CPV (Cost of goods sold), which is the
classification for companies that sell products. CMV (Cost of Goods Sold) to
companies that sell goods, generally on the market. and CSV (Cost of services
sold), for companies that market services.
Some examples of costs are:
Raw material;
Contract instruments;
Inputs for production;
Budget of staff and expenses
Operating expenses are the necessary expenses even in the
absence of a sale (as opposed to costs). They are associated with fixed costs
because they occur throughout the month. Personnel expenses must also be
considered in this budget.
Examples of personnel costs:
wages;
benefits;
Health plan
Expense examples:
rent;
water;
light;
management fees
Scenario simulation: possible paths in the same direction
After planning your budget, it's time to have it simulate
possible scenarios . A scenario simulation It is a tool that, based on its
planning, "versions" of this scenario are created, considering the
variables that can interfere with its planning.
Take a look at some sample scenarios:
Basic scenario
The baseline scenario is your realistic scenario. That is,
it is the budget planning in which everything will go as planned (with the
exception of deviations, which are common in each budget) and the goal will be
achieved.
Pessimistic scenario
Unlike the bottom line, the pessimist considers internal
market issues that can affect his financial performance. What if the dollar
goes up? What happens if the demand decreases? Considering these factors,
action plans are created to combat them . Ah, it is important to remember that
even in the pessimistic scenario (as in the optimistic one) the main objective
must be achieved.
Optimistic scenario
And if all goes well very right? In the optimistic scenario,
it is considered a positive economic environment for your company. Here, the
goal is achieved with leisure and action plans are created to exploit
opportunities in a positive scenario.
From the basic planning, numerous scenarios can be created.
This is one of the most efficient ways to prepare for the market in advance.
Tracking of results with reports and indicators
After completing all the previous steps, you get to the
budget monitoring phase. And monitoring, in addition to planning, are ongoing
processes. Because we know that any planning, whatever it is, tends to have
detours halfway.
In this way, follow-up is the phase in which we periodically
look at the DRE and analyze the expected and implemented. How much did we earn
in the month and what was planned? Did variable costs stay as expected or were
they higher (or lower)?
Read Also: Auditors in
Dubai
Budget review: is it
time to change the path?
It is only from the follow-up that the need for a budget
review is seen. The review changes the path of the company because, if it is
realized that the main objective will not be achieved, it must be changed.
At this point, we have to think: have we changed the target
or increased the deadline to reach it?
Conclusion
The passages used in the text come from the treasure
methodology which has been widely tested and validated. For more information on
how to apply it to your business, speak to a consultant .
And if you got here, congratulations! Now he already knows a
lot about budget planning . With the
information you get here, you already have enough to put your knowledge to good
use.
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